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Case Discussion: Apple's profitable but risky strategy (Corporate ...
Lynch in his book Corporate Strategy, 4th Edition Lynch R (2006) (0273701789) has published a Case 1.1 Apple's profitable but risky strategy. The following analysis is based on the information provided by the case only (Lynch 2006) and ...
http://jensgulich.wordpress.com/2009/04/16/case-discussion-apple%E2%80%99s-profitable-but-risky-strategy-corporate-strategy-lynch-2006/
